Pricing
Frequently Asked Questions
Pay What You Will (PWYW) lets you choose your own price for certain digital products.
There may be a minimum price set by the seller, but above that, you decide what the
product is worth to you. It's a flexible way to support creators while getting great content.
The Starter plan is completely free and includes: up to 10 products, up to 1,000 subscribers,
basic eCommerce features, access to the dashboard, and standard support. It's perfect for
getting started or testing the platform. You can upgrade anytime to unlock more features
and remove limits.
We charge a small platform fee on each transaction, which includes payment processing:
- Store/Product Sales: 3.9% + $0.35 (payment processing + 1% + 5¢ platform fee)
- Ticket Sales: 3.9% + $0.35 (payment processing + 1% + 5¢ platform fee)
- Donations: 3.4% + $0.30 (payment processing + 0.5% platform fee)
You can choose to pass these fees to your customers (shown as a service fee at checkout)
or include them in your prices. Configure this in Settings > Checkout.
Many PWYW products have a minimum price to ensure the creator receives fair compensation.
The minimum is clearly displayed on the product page. Some products may have a $0 minimum,
allowing free downloads. You can always pay more than the minimum to show extra support.
Yes! You can change your plan at any time from your Account Settings. When upgrading, you'll receive
immediate access to new features and be charged a prorated amount for the remainder of your billing period.
When downgrading, the change takes effect at your next billing date, and you'll retain access to premium
features until then.
Yes! Our Growth, Professional, and Organization plans include a 14-day free trial. No credit card is
required to start your trial—just sign up, choose your plan, and start exploring. You'll only be
charged if you decide to continue after the trial ends.
The suggested price is what the creator recommends for their product. It's often based on
the value of the content or comparable market prices. You're not required to pay this amount—
you can pay more or less (above the minimum). The suggestion is just a helpful reference point.
Paying above the minimum directly supports the creator and helps them continue making great
content. Think of it like tipping—if you love the product or want to support the creator's
work, paying more is a wonderful way to show appreciation. Every extra dollar makes a difference.
Before your trial ends, we'll send you a reminder email. If you've added a payment method, your subscription
will automatically begin. If not, your account will transition to the free Starter plan, and you'll retain
access to all your data. You can upgrade at any time to resume premium features.
Once you've completed checkout, your price is locked in and cannot be changed. If you'd like
to provide additional support, you can make a separate donation or purchase the product again
at a higher price. Consider your chosen price carefully before completing your purchase.
Yes! We offer special pricing for registered 501(c)(3) nonprofit organizations. Contact our support team
with your organization's EIN (Employer Identification Number), and we'll apply your nonprofit discount.
We also occasionally offer promo codes for special programs and events.
Yes! Regardless of how much you pay (above the minimum), you receive the exact same product
and files. PWYW is about flexible pricing, not tiered content. You won't miss out on anything
by paying the minimum, and you won't get extras by paying more—though the creator will appreciate it!
We accept all major credit and debit cards (Visa, Mastercard, American Express, Discover) for subscription
payments. All payments are processed securely. We currently don't accept PayPal, ACH bank transfers, or
invoicing for subscription payments.
You can apply a promo code during signup on the plan selection page. Look for the "Have a promo code?"
link and enter your code. The discount will be applied immediately and shown in your order summary.
Promo codes may offer percentage discounts, extended trials, or other special offers.
Monthly billing charges you each month with the flexibility to cancel anytime. Annual billing offers
a significant discount (typically 2 months free) but charges once per year. Both options include the
same features—annual billing simply saves you money if you're committed to using the platform long-term.